Milwaukee Caffè Brand Identity
Designed by Matthew Tait, 2015 | LINK
Logo / brand identity for Milwaukee Caffè in Detroit, Michigan. The mark took into consideration the interior design & aesthetic of the storefront as well as an influence from the original building that shared the same name from the 1930's. The logotype & mark was extended to custom coffee mugs, to-go cups, coffee bags, as well as door and street signage.
Hand-made coffee mugs with the logotype embedded in the bottom.
Sandwich board street signage.
Branding was extended to many facets of the business.
Milwaukee Caffè Website
Other iterations of the mark.
